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P1 Insights

Maximize Revenue and Attendance with Our Industry Leading Solutions

Prolific 1 partners with entertainment rights-holders, combining industry-leading technology with expert analysis to drive incremental revenue and attendance for live events. Our flexible solutions and innovative distribution platform deliver more fans for every event, on your terms.

Prolific 1 Announces Partnership with the Azalea House for 2022

Prolific 1 is excited to announce its newest partnership with the Azalea House for 2022. Taking over as the naming rights sponsor, it will officially be known as the Azalea House, powered by Prolific 1. Located just minutes away from Augusta National Golf Club, the Azalea House serves as a centralized location for tournament attendees […]

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Prolific 1 Donates 5,000 Live Event Tickets to the Veteran Tickets Foundation

SOUTH WINDSOR, CT ( December 20, 2021) – Through a partnership with the Gotham Classic, Prolific 1 presented an on-court donation to the Veteran Tickets Foundation on Saturday December 18th at Madison Square Garden. During half time of the St. John’s vs. Pittsburgh game, Prolific 1 Chief Executive Officer, Mike Garvie, presented the donation to […]

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Prolific 1 To Serve As Official Secondary Ticketing Partner For The Empire Classic, Legends Classic and Gotham Classic Collegiate Basketball Events This Fall

PRINCETON, NJ (Nov. 11, 2021)– The Gazelle Group has announced an extended partnership with Prolific 1 for its series of events occurring across the 2021-2022 men’s college basketball season. These events include the Good Sam Empire Classic benefiting Wounded Warrior Project presented by Continental Tire, a four-team, two-day event at T-Mobile Arena in Las Vegas, […]

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Prolific 1 Named Ticket Resale Partner for Future Chick-fil-A Kickoff Games

ATLANTA (Aug. 3, 2021) – Peach Bowl, Inc. has once again teamed up with Prolific 1, naming them the official Ticket Resale Partner of the Chick-fil-A Kickoff Game for the next three seasons. This follows a recent agreement in 2020 where Prolific 1 also became the official Ticket Resale Partner for the Chick-fil-A Peach Bowl. […]

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Pro Sports Franchises – Premium Seating Areas

Dynamic and variable pricing of tickets has become standard.  Fans now expect prices to shift throughout the season based on basic supply and demand. Prolific 1 helps teams create a comprehensive data and analysis driven distribution model which delivers benefits to the primary and secondary ticketing market. Over the past five years, dynamic and variable […]

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ECHL Extends Partnership with Prolific 1 as The “Preferred Ticket Distribution Partner of the ECHL”

ECHL News (October 26th, 2020) – The ECHL announced on Monday that Prolific 1 has been named the “Preferred Ticket Distribution Partner of the ECHL” for the 2020-21 Season. As part of the agreement, Prolific 1 will offer controlled ticket distribution to select teams across the ECHL, providing benefits such as increased event awareness, historical […]

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Prolific 1 Named Official Ticket Resale Partner of the Chick-fil-A Peach Bowl

ATLANTA (Oct. 12, 2020) – Peach Bowl, Inc. has teamed up with Prolific 1, naming them the official Ticket Resale Partner of the Chick-fil-A Peach Bowl for the next three seasons. Through this partnership, Prolific 1 will provide benefits to both consumer and business channels by offering fans a trusted buying experience, as well as […]

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Preparing for Next Generation Audiences

As ticketing executives develop new ticketing strategies and goals, targeting millennials is a common topic that we discuss on a daily basis. Prolific 1 delivered the following research and insight during an exclusive presentation at the annual TriTix Forum. As ticketing executives develop new ticketing strategies and goals, targeting millennials is a common topic that […]

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Converting Secondary-Market Sales to Primary Customers

“Recently, I was visiting a National Hockey League (NHL) partner on the west coast. After a quick meeting regarding our business with them he offered me a tour of their arena. I have always been a student of the “Stadium/Arena sales tour game”, and quickly welcomed the chance to see the ins and outs of […]

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Prolific 1 Leads Panel at INTIX 2020 with QCue, Atlanta Braves and LA Clippers

New York, NY (January 2020) – At the 41st annual INTIX conference in New York City, Prolific 1 and other industry leaders were featured on panel, “Let’s Talk About Your Secondary Market – Friend, Foe, or Don’t Know”. Alongside representatives from Qcue, the Atlanta Braves, and the LA Clippers, distribution partners and rights holders came […]

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